Columbus, OH 43240, USA
Responsibilities (Essential Functions) Directly responsible for developing and executing the property’s annual marketing plan, calendar and budget, managing on a monthly basis. Executes three wpg annual campaigns (Spring, Back-to-School and Holiday) as well as elevates the property throughout the year outside of these periods. Oversees property’s digital presence, reputation management, accuracy and growth on property’s website, email platform and social channels. Utilize these tools as a vehicle to promote property and retailer Deploy social media, advertising and PR efforts to support the property, within wpg guidelines and recommendations. Supports retailer and leasing initiatives by driving traffic and sales through events, promotional and advertising efforts. Proactively and
